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The Augment MBA

All you need to know about business

4.8
500+ student reviews

Invest in your business skills and learn exclusive lessons from the founders of Wikipedia, YouTube, Shazam, and more.

Duration
Self-Paced
Membership
$500/year
Format
Online
Completion
Certificate
Learning Experience

Everything you need for success

Connect with Entrepreneurs

Forge lasting connections through topical discussion groups, both online and in person.

Real-World Insights

200+ classes including video lessons, case studies, quizzes, and handbooks.

LinkedIn Certificate

Share your skills on your LinkedIn profile.

Who is Augment for?

Aspiring Entrepreneurs

Learn the tools you need to start a business - from idea stage to scaling and beyond.

Startup Founders

Learn how to inspire teams and create a culture of high performance, trust and ambition.

Established Business Owners

Bring your business to the next level with real-world growth strategies.

Sample class

Get Started with Uri Levine, Founder of Waze

Curriculum

The MBA for Entrepreneurs

Augment offers a modern education to aspiring entrepreneurs and founders.

  • 720+

    Classes

  • 1300+

    Alumni

  • 110+

    PDFs

Download Curriculum
  1. 01

    Strategy & Innovation

    11 modules
    20 lessons

    This introductory module dives into the core principles that guide decision-making and problem-solving in the startup world.

    This module covers

    • The Problem-Oriented Mindset

    • Steve Blank’s Value Proposition Formula

    • Assessing Market Opportunities

    • Market Sizing: Waze’s Qualification Matrix

    • Picking the right Business Model

    • The Customer-Centric Approach

    • The Customer Discovery Journey: Lessons from Airbnb and Netflix

    • Waze’s Customer Segmentation Framework

    • The Product Adoption Curve

  2. 02

    Entrepreneurship

    8 modules
    20 lessons

    Adopting an entrepreneurial mindset is key to success at all stages of business. The module brings you insights into how the world’s most brilliant entrepreneurs spot ideas, find customers and scale businesses.

    This module covers:


    • The Entrepreneurial Mindset

    • The Three Ingredients of a Business Idea

    • Building an Minimum Viable Product

    • Blue Ocean vs. Red Ocean Markets

    • Learning from Failure

    • Go-To Market Strategies

    • Picking the right Co-Founders

    • Competing with Giants: How Wikipedia beat Google

    • The Art of Pivoting

    • Bootstrapping vs. Raising Funds

    • Fighting Resistance: Lessons from Shazam.

  3. 03

    Leadership

    13 modules
    15 lessons

    Learn how to build strong team from those lead some of the world’s most successful entrepreneurs.

    This module covers:


    • Setting stretch goals: the OKR Framework

    • The Sandboxing Framework

    • Aligning Missions, Goals and Results

    • Task Prioritization Techniques

    • Running Effective Meetings: Amazon’s Two Pizzas Rule

    • Understand and Combating the HIPPO Effect

    • Creating Time for Thinking: Lessons from Jeff Bezos and Eric Schmidt

    • Becoming a Heat Shield

    • Overcoming the Imposter Syndrome

    • The Anti-Complex Framework

  4. 04

    Sales & Negotiation

    9 modules
    20 lessons

    For entrepreneurs, mastering sales and negotiation techniques is essential. This module is designed to equip any entrepreneur with the tools to grow their business through sales.

    This module covers:


    • Discovering the Buying Motives

    • The Trusted Adviser Posture

    • Risk Reversal

    • The Two Types of Questions

    • The Power of Attitude

    • Being Assertive vs. Patient

    • Using the Voice of Customers

    • Mastering the Pitch

    • Personal Brand Building

  5. 05

    Business Operations

    8 modules
    20 lessons

    How do Businesses actually run? It's all about the operations. In this module, you'll learn how to make the different pieces of the puzzle work together.

    This module covers:

    • Processing Customer Feedback

    • Navigating through Crises: Lessons from Lime

    • Forging Business Partnerships

    • The Rules of Expansion

    • Organic vs. Inorganic Growth

    • Community Building: Wikipedia’s Playbook

    • Defining Company Values

    • The Friction Reduction Framework

    • Building a Premium Brand

    • Authentic Branding

  6. 06

    Management

    5 modules
    20 lessons

    This module explores key management concepts and techniques to help entrepreneurs move their company forward.

    This module covers:

    • The Science Behind Motivation

    • Making Hard Decisions

    • Mentorship & Sponsorship

    • The Massive Transformative Purpose

    • Alignment: Lessons from YouTube

    • Combating the Halo Effect

    • Hiring and Onboarding Principles

    • Diversity and Inclusion

    • Bonuses and Promotions

    • The Rules of Professional Success

  7. 07

    Financial Accounting

    5 modules
    20 lessons

    No business education is complete without a robust knowledge of Financial Accounting. In this module, you’ll learn to interpret and manage financial information, a crucial skill for making informed business decisions.

    This module covers:

    • Financial vs. Managerial Accounting

    • The Accounting Equation

    • The Three Financial Statements

    • Understanding the Income Statement

    • Assessing Company Health

    • Breaking Down Liabilities

    • Cash Inflows and Outflows

    • Financial Ratios

  8. 08

    Personal Branding

    8 modules
    98 lessons

    No entrepreneur's toolkit is complete without a strong personal brand. In this module, you'll learn how to build and leverage your personal brand to open doors, attract opportunities, and drive business growth.

    This module covers:

    • Telling Compelling Stories

    • Creating Engaging Content for LinkedIn

    • Mastering the LinkedIn Algorithm

    • Converting Online Presence to Business Opportunities

    • Overcoming Imposter Syndrome

    • Repurposing Content for Maximum Impact

    • Analyzing Performance Metrics

    • Building Trust and Credibility Online

What's included

All your resources in one place

Video Classes

Premium video lessons from world-class founders and executives.

Downloadable Handbooks

Complement the online experience with downloadable handbooks.

Certificate

Earn a LinkedIn certificate upon completion.

Interactive Case Studies

Apply your knowledge with real-world case studies from the world's best startups.

Founders Community

Join a vibrant community of entrepreneurs through online and real-world networking events.

1:1 Support

Benefit from personalized entrepreneurship advice and support through office hours.

Pricing

Pay Now or Pay Later

The Augment MBA

Pay today
$1750
Lifetime Access$1750 USD
Total$1750 USD
  • 100+ Classes
  • 40 hours of Content
  • Office Hours
  • LinkedIn Certificate
  • Downloadable PDFs
  • Interactive Case Studies
  • Lifetime Access
  • Community Platform & Events
  • 15-Day Money-Back Guarantee

A new kind of business education

With Augment

  • $1750 tuition with payment plan options

  • Anywhere, anytime, on any device
  • 15-day money-back guarantee
  • 2-6 month commitment

  • Taught by recognized founders

  • Constantly updated curriculum

  • No admission requirements
Enroll now

Payment Plans

Available


Payment plans are available at no added cost - pay upfront or in 5 installments.


PAY IN 5 INSTALLMENTS
Entrepreneurs Community

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15-Day Money-Back Guarantee


All of our students are eligible for a full refund within 15 days of enrollment - no questions asked.

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Our Mission

We're Challenging the Traditional MBA Education System

Frequently Asked Questions

  • What is Augment?

    Augment is a Business School for entrepreneurs. We offer practical, real-world courses led by world-class founders & executives. Beyond content, you’ll join a vibrant community and connect with like-minded individuals from around the globe.

  • How does the membership work?

    The Augment membership gives you access to all our courses, resources, and our community of entrepreneurs. Learn at your own pace with video lessons, interactive materials, and exclusive events, all available immediately upon subscribing. Plus, we constantly update and add new courses to ensure you're always learning the latest strategies and insights.

  • Is Augment just video lessons?

    No. Our video lectures comprise only one-third of our program, which also includes quizzes, case studies, downloadable handbooks, events, and more.

  • I work full-time, is this program for me?

    Yes, most of our students work on their company full-time. That's why we've designed our program to be completely online and self-paced.

  • Does Augment offer networking opportunities?

    Yes! By enrolling in our program, you’ll join a vibrant global community of entrepreneurs. The community has an in-house platform, a LinkedIn group, and weekly virtual and in-person events.

  • How does the 15-day money-back guarantee work?

    We offer a 15-day money-back guarantee, allowing you to try the membership risk-free. If you're not satisfied, you can request a full refund within the first 15 days.

  • Can I cancel my membership?

    You can cancel your Augment membership anytime by following the instructions on your dashboard or by contacting our team.

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Program Advisor


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